TV Meets the User
Rubidia HbbTV expands and transforms the traditional television experience into an interactive, dynamic ecosystem brimming with possibilities. By combining cutting-edge technology with intuitive design, it enables access to personalized content, real-time interaction, and a new level of entertainment that keeps the User at the heart of the action.
- Advanced Navigation: configurable interactive startup, access to multi-level on-demand (VOD) content, and Live streaming.
The Rubidia HbbTV platform offers:
- Publication automation:
- On-demand (VOD) and Live content managed across multiple levels via CMS
- Scheduling and publishing rules for TV programs across various platforms (Rubidia’s Hermes software)
- Addressable and flexible Advertising management:
- L-Banner ads triggered upon channel access and/or during viewer retention
- Scheduled video ads (pre-roll) for VOD or live streaming
- Personalized banners displayed on individual application sections.
- High-Quality streaming: integration of proprietary or third-party content with HD/4K support, preserving the experience of a traditional channel without utilizing DVB-T2 bandwidth..
- Interaction and information tools: virtual remote control, electronic program guide (EPG), weather updates, news, and real-time polls.
- HbbTV Control Panel: the control panel enables the configuration of key aspects of your HbbTV platform with complete autonomy.
- Advanced analytics: the system provides analytical tools to monitor real-time data on viewership, retention, user origin, and other essential metrics.